Texas Pete is a famous warm sauce emblem that, over the years, has extended its merchandise to encompass a extensive variety of different sauces (like sriracha, honey mustard, and salsa).
But now, one guy from Los Angeles, California has filed a category motion lawsuit in opposition to the emblem for intended fake marketing and marketing after mastering that the recent sauce isn`t from Texas at all. Instead, it comes from North Carolina.
WGHP-TV first said at the story, explaining that the guy, Philip White, sold a $three bottle of Texas Pete warm sauce in September of remaining yr at a Ralph’s grocery store.
According to courtroom docket documents, “In making his buy decision, White relied upon the language and photographs displayed at the the front label of the Product, and on the time of buy understood the Product to be a Texas product…Had White recognized the Product changed into now no longer made in Texas, he might now no longer have bought the Product, or might have paid extensively much less for it.”
The match in addition defined the individuality of Texas meals and flavoring earlier than it advised that the emblem “trades at the recognition and fascination of Texas via way of means of giving clients the influence that its Products are Texas-made, whilst the fact is, there may be nothing ‘Texas’ approximately them.”
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In reality, Texas Pete changed into created via way of means of the Garner own circle of relatives in North Carolina, in which the emblem continues to be primarily based totally, as said at the approximately web page of the Texas Pete website.
The employer at the back of Texas Pete, Winston-Salem-primarily based totally T.W. Garner Food Co., has till Nov. 10 to respond.
The employer instructed WGHP-TV in a statement: “We are aware about the modern-day lawsuit that has been filed in opposition to our employer concerning the Texas Pete® emblem name. We are presently investigating those assertions with our prison recommend to discover the clearest and handiest manner to respond.”
